Does the phone ring when you write about your business?
It should.

And if it doesn’t…this workshop shows YOU how to

Grab Attention.
Drive Traffic.
Close Sales.
Make Money.

In just 2 classes, or one 1/2-day session, YOU will learn how to write about your business.

 

Sign up today for the latest in the
Write it Rich! series:

Crash Course in Copywriting, Parts 1 & 2:

If you spend more than 1 hour a day writing  email, project quotes and reports, Facebook and Twitter posts, blogs, ad copy and more — you are a daily writer.

If you use the written word to grab attention and drive sales…and you’re not getting the results you need…you could use some help.

The good news: You don’t have to be a top-notch writer to succeed in today’s online world. You just need to learn a few basic writing concepts, fast.

That’s what the Crash Course in Copywrting, Parts 1 & 2 delivers. Take both sessions, or just sign up for one. Each class teaches a different set of writing skills.
You’ll leave each session with a toolbox full of writing concepts, marketing ideas, and easy-to-follow checklists that  help you write vibrant copy that delivers: Attention, Action, Sales.

Can’t make both sessions? No worries.
Each workshop is designed as a stand-alone crash course in copywriting. This means you can take a workshop at any time…in any order.

Write it Rich!
Crash Course in Copywriting, Part 1: What every entrepreneur needs to know

CALL FOR NEXT DATES! 503.341.6674

Are you writing Facebook, Twitter and blog posts? Tackling your website copy? Struggling with ads, sales letters, and flyers? Do you ever grope for just the right words?

Just because you’re writing about your business doesn’t mean you have to master copywriting. That’s the good news. Even better: In just 2.5 hours you will learn the secrets to writing copy that grabs attention and drives sales.

Crash Course in Copywriting, Part I covers:

  • Benefit-based copywriting: What is it? And how do you make it work for you?
  • 1 works-every-time writing rule
  • How to answer the 6 toughest questions that stand between you and making more money
  • 5 Must-Have’s to writing benefit-based copy
  • 4 U’s to writing notice-me headlines and text

PLUS – a lively discussion about advertising — what works, what doesn’t work…and why! Plenty of time for Q&A and you’ll leave ready to write better, faster, and with more confidence.
Registration fee includes a detailed workbook that covers the presentation. Want more? Buy my book: Tips for Reluctant Writers, for just $10.

Are you ready for Part 2? Sign up for

Write it Rich! Crash Course in Copywriting, Part 2: Resonate with DREAMY copy

CALL FOR NEXT DATES! 503.341.6674

Are you writing for the internet? From blogging to social media posts, find out how to resonate with an invisible audience. Next, you’ll discover how to write DREAMY copy that connects you with customers…and sales!

This is Part 2 of the Crash Course in Copywriting series.
Missed Part 1? No worries, come anyway. Each workshop is designed as a stand-alone crash course in copywriting.
In just 3 hours you will learn the secrets to writing copy that grabs attention and drives sales.

Crash Course in Copywriting, Part 2 covers:

  • How to organize your thoughts and pick a key message
  • Using SPIN to tell your story, your way, every time
  • From website copy to YouTube: Learn what makes good content
  • The 6 concepts that help you craft DREAMY copy every time!

PLUS – a short writing exercise where you put theory into practice. Plenty of time for Q&A and you’ll leave ready to write better, faster, and with more confidence. Registration fee includes a detailed workbook that covers the presentation. Want more? Buy my book: Tips for Reluctant Writers, for just $10.

After each Crash Course you will:

  • Write faster, using stronger words
  • Feel less frustrated and more focused — you’ll write about your business or cause with passion, conviction, and confidence
  • Gain credibility, get results

Sign up for Write it Rich! Crash Course in Copywriting, Parts 1 & 2 today — and start writing rich tomorrow.

NEXT SESSIONS:

Call for next dates: 503.341.6674

Attend both sessions and you’ll get my handy guide: Write it Rich! Tips for Reluctant Writers, for FREE. That’s a $10 savings.

LOCATION:
Downtown Portland, OR; directions sent when you register.

RAVE REVIEW #1

Good morning Susan,
You deserve some back patting. Usually the words “excited and energized” don’t pop up after a half-day training workshop but that was exactly what I heard from my team after your Write it Rich! workshop. Your approach to writing was simple, easy to digest and best of all, fun. We left your workshop with a creative marketing campaign in place and smiles on our faces. Well done.
Thank you again,
Julie Ginn, marketing manager, Axium

RAVE REVIEW #2

Write it Rich!  improved my writing exponentially. I thought I knew something about copywriting, but Susan’s course has opened my mind to a world of new concepts. I’m already using what I learned to write faster, sharper, and with more confidence. Now my emails and sales letters get opened and people respond with genuine interest! Thanks Susan, I’m looking forward to your next class.
Steve Prager, Marketing, USPS

Custom marketing and copywriting workshops available

I can create a custom marketing and copywriting workshop for your company or business team.  Please call me, 503.341.6674, to schedule.

About Susan Rich, owner of RichWriting

Susan has a degree in journalism and 20+ years of experience in print, PR, and marketing. She has published more than 2,000 articles, that’s about 1 million words in print. She developed the Write it Rich! series in 2009.

As a copywriter and editor, Susan specializes in direct mail and internet sales letters, media scripts, and website copy.

Call for your free, 20-minute consultation today! Susan Rich, 503.341.6674